Ease of access and careful work to keep latency below 150 milliseconds (the maximum before conversations start to feel unnatural) have been cited as potential reasons for the app’s success. People in their droves chose Zoom over other options. With people confined to their homes, apps that allowed us to stay in touch became central to our day-to-day lives. It was in 2020, as we mention above, however, that Zoom really took off.

Yuan’s confidence paid off, with a million Zoom users logged within a few months (May 2013), 10 million Zoom users a year later (June 2014), and 40 million around two years post-launch (February 2015). He was confident, however, that he could develop a product more enjoyable to use than the incumbents.

Many advised Yuan against entering an already crowded space, in which he would be competing with Microsoft (Skype) and Google as well as his former employer. Let us help you elevate your growth game today! Start Your FREE Growth Audit Moburst creates category leaders and is the powerhouse behind the giants like Google, Reddit, and Uber.

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